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Copy Paste

How Advertising Recycles Ideas

Hidden behind a mask and wearing a cloak of creative curiosity, Joe la Pompe unmasks copycat advertising campaigns and inspires us all to take a closer look.

Books about advertising are, more often than not, supposed to act as sources of inspiration. Copy Paste daringly takes the opposite tack.  It is not that the hoards of adverts compiled here are lacking in artistic merit. Au Contraire! The showcased advertisements have been presented at major industry conferences and have won prestigious awards. Another common trait among the campaigns that Copy Paste presents is that all of them are reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. Copy Paste provides the images and allows the reader to make the judgment call.  A visual lesson in originality: selected campaigns possess unique hashtags that allow readers to interact with Joe la Pompe’s extensive research, cast their opinion online, and make their own judgements.

Copy Paste, Joe la Pompe’s third book, campaigns for more creativity. Through over six hundred ad campaigns featuring under three hundred original concepts, the volume begs the question: coincidence, phenomenon, or shameless plagiarism? To decide, you will have to read it – at least twice. 

Editors: Mike Koedinger
Release date: August 2016
Format: 24 × 30 cm
Features: Full color, hardcover, 228 pages
ISBN: 978-3-89955-690-2

For nearly 20 years, Joe la Pompe has pursued a passion for uncovering identical adverts that flaunt identical ideas and concepts, but that originate from different countries and periods. Joe la Pompe brings them face to face in the most simple and possible striking way. Working undercover with the help of his iconic mask, today, he is the world’s best known “copycat hunter”. The French blogger is followed by advertisers from around the world who love his revelations though their admiration may swiftly change to bitterness once he catches them.

SHIPPING COSTS

    SHIPPING WITHIN THE UK:

    SHIPPING WITHIN GERMANY AND THE EUROPEAN UNION:

    SHIPPING WITHIN THE US:

    SHIPPING TO ALL OTHER COUNTRIES:

    • €0.00 for orders above €60.00 EUR (value of goods) placed via our EU online shop
    • €40.00 for orders below €60.00 EUR (value of goods) placed via our EU online shop

    Additional customs charges, taxes, and fees may be charged for shipments to countries outside the EU and the US.

     

    SHIPMENT TRACKING

    Once your order is ready to be shipped, you receive a confirmation email with the delivery details and a tracking link. Please note, that it can take some days before the tracking information is uploaded. You will also be able to track your order when you log into your account.

     

    DELIVERY TIMES

    Unless otherwise specified, 

    • deliveries within Germany usually take 2–5 working days, 
    • deliveries within the European Union, to Switzerland and Norway usually take 3–7 working days, 
    • deliveries within the UK, usually take 3–7 working days,
    • deliveries within the US usually take 5–10 working days,
    • deliveries to all other countries may take 3–8 weeks

    from the date you receive your order confirmation (or, if advance payment  is agreed, from the date payment is instructed).

    Please note that we don’t ship on weekends and public holidays and that there will be no deliveries on Sundays and public holidays.

    If you have ordered items with different delivery times, we will send the goods in one shipment, unless we have made a different agreement with you. In this case, the delivery time is determined by the item with the longest delivery time that you have ordered.

     

    PAYMENT OPTIONS

    We accept the following payment methods:

    • Credit card: MasterCard, VISA
    • Paypal
    • Google Pay
    • Apple Pay
    • Shopify Payments
    • SEPA direct debit
    • Sofortüberweisung
    • ideal
    • eps-Überweisung
    • Bancontact

    FURTHER DETAILS ON PAYMENT:

    The currency used in our EU online shop is Euro (€) and VAT is included in all our prices. The currency used in our UK online shop it is GBP (£) and in our US online shop it is USD ($) and all prices are expressed as exclusive of any VAT or other sales tax payable unless otherwise stated.

    All prices and product information on the gestalten online shop are subject to change.

    If you have any questions, please contact us.

    We will only take payment from your credit card, debit card or your Paypal account once your order has been dispatched.

    For card purchases we work with an authorized payment agent that helps us to check directly with your bank that the card is valid for purchases. Our payment agent processes your card details in the correct way according to the international security standard PCI DSS, which was developed by the card companies VISA, MasterCard, Diners, American Express and JCB. This means that your card details are processed with a very high level of security. To make card purchases with us as secure as possible all information is sent in encrypted form using SSL (Secure Sockets Layer). This means that the information is passed through a secure connection and that your card details cannot be read by external parties.

    For further information about Paypal or to create a Paypal account please visit paypal.com.

    When paying by SEPA direct debit, you authorize us to collect the invoice amount from the specified account by issuing a corresponding SEPA mandate. You will receive a pre-notification at least 5 days before the date of direct debit collection. Please note that you are required to ensure sufficient funds are in the account on the announced date. 

     

    RETURNS

    You have a 14-day window to revoke your contract without specifying any reasons. To exercise your right of revocation, please notify us accordingly.

    To be eligible for a return, your item must be unused and in the same condition that you received it. It must also be in the original packaging.

    Please note, that gift cards and downloadable software products are non-returnable. 

    Upon revocation, we will provide a full refund using the same payment method you utilized. You are responsible for covering the direct costs associated with returning the products, especially any shipping charges incurred. Repayment may be withheld until the products are returned to us. For further details, please refer to the section on Revocation Right.

     

    Books about advertising are, more often than not, supposed to act as sources of inspiration. Copy Paste daringly takes the opposite tack.  It is not that the hoards of adverts compiled here are lacking in artistic merit. Au Contraire! The showcased advertisements have been presented at major industry conferences and have won prestigious awards. Another common trait among the campaigns that Copy Paste presents is that all of them are reproductions. Whether that is the result of deliberate plagiarism or unlucky coincidence remains an open question. Copy Paste provides the images and allows the reader to make the judgment call.  A visual lesson in originality: selected campaigns possess unique hashtags that allow readers to interact with Joe la Pompe’s extensive research, cast their opinion online, and make their own judgements.

    Copy Paste, Joe la Pompe’s third book, campaigns for more creativity. Through over six hundred ad campaigns featuring under three hundred original concepts, the volume begs the question: coincidence, phenomenon, or shameless plagiarism? To decide, you will have to read it – at least twice. 

    Art English Graphic Design Visual Culture

    Editors Mike Koedinger
    Release date: August 2016
    Format: 24 × 30 cm
    Features: Full color, hardcover, 228 pages
    ISBN: 978-3-89955-690-2

    For nearly 20 years, Joe la Pompe has pursued a passion for uncovering identical adverts that flaunt identical ideas and concepts, but that originate from different countries and periods. Joe la Pompe brings them face to face in the most simple and possible striking way. Working undercover with the help of his iconic mask, today, he is the world’s best known “copycat hunter”. The French blogger is followed by advertisers from around the world who love his revelations though their admiration may swiftly change to bitterness once he catches them.

    SHIPPING COSTS

      SHIPPING WITHIN THE UK:

      SHIPPING WITHIN GERMANY AND THE EUROPEAN UNION:

      SHIPPING WITHIN THE US:

      SHIPPING TO ALL OTHER COUNTRIES:

      • €0.00 for orders above €60.00 EUR (value of goods) placed via our EU online shop
      • €40.00 for orders below €60.00 EUR (value of goods) placed via our EU online shop

      Additional customs charges, taxes, and fees may be charged for shipments to countries outside the EU and the US.

       

      SHIPMENT TRACKING

      Once your order is ready to be shipped, you receive a confirmation email with the delivery details and a tracking link. Please note, that it can take some days before the tracking information is uploaded. You will also be able to track your order when you log into your account.

       

      DELIVERY TIMES

      Unless otherwise specified, 

      • deliveries within Germany usually take 2–5 working days, 
      • deliveries within the European Union, to Switzerland and Norway usually take 3–7 working days, 
      • deliveries within the UK, usually take 3–7 working days,
      • deliveries within the US usually take 5–10 working days,
      • deliveries to all other countries may take 3–8 weeks

      from the date you receive your order confirmation (or, if advance payment  is agreed, from the date payment is instructed).

      Please note that we don’t ship on weekends and public holidays and that there will be no deliveries on Sundays and public holidays.

      If you have ordered items with different delivery times, we will send the goods in one shipment, unless we have made a different agreement with you. In this case, the delivery time is determined by the item with the longest delivery time that you have ordered.

       

      PAYMENT OPTIONS

      We accept the following payment methods:

      • Credit card: MasterCard, VISA
      • Paypal
      • Google Pay
      • Apple Pay
      • Shopify Payments
      • SEPA direct debit
      • Sofortüberweisung
      • ideal
      • eps-Überweisung
      • Bancontact

      FURTHER DETAILS ON PAYMENT:

      The currency used in our EU online shop is Euro (€) and VAT is included in all our prices. The currency used in our UK online shop it is GBP (£) and in our US online shop it is USD ($) and all prices are expressed as exclusive of any VAT or other sales tax payable unless otherwise stated.

      All prices and product information on the gestalten online shop are subject to change.

      If you have any questions, please contact us.

      We will only take payment from your credit card, debit card or your Paypal account once your order has been dispatched.

      For card purchases we work with an authorized payment agent that helps us to check directly with your bank that the card is valid for purchases. Our payment agent processes your card details in the correct way according to the international security standard PCI DSS, which was developed by the card companies VISA, MasterCard, Diners, American Express and JCB. This means that your card details are processed with a very high level of security. To make card purchases with us as secure as possible all information is sent in encrypted form using SSL (Secure Sockets Layer). This means that the information is passed through a secure connection and that your card details cannot be read by external parties.

      For further information about Paypal or to create a Paypal account please visit paypal.com.

      When paying by SEPA direct debit, you authorize us to collect the invoice amount from the specified account by issuing a corresponding SEPA mandate. You will receive a pre-notification at least 5 days before the date of direct debit collection. Please note that you are required to ensure sufficient funds are in the account on the announced date. 

       

      RETURNS

      You have a 14-day window to revoke your contract without specifying any reasons. To exercise your right of revocation, please notify us accordingly.

      To be eligible for a return, your item must be unused and in the same condition that you received it. It must also be in the original packaging.

      Please note, that gift cards and downloadable software products are non-returnable. 

      Upon revocation, we will provide a full refund using the same payment method you utilized. You are responsible for covering the direct costs associated with returning the products, especially any shipping charges incurred. Repayment may be withheld until the products are returned to us. For further details, please refer to the section on Revocation Right.

       

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